This four-piece outfit from Gainesville found a visual way to endear itself to a Palm Beach County crowd. When the band took to the FPL stage late Friday afternoon, most of its members were clad in t-shirts made by a South Florida start-up, Local Brand Only. The t-shirts were in different colours but all had the same design: the word “Local” emblazoned in large letters across the front, with the first ‘L’ being an upside-down silhouette of the state of Florida. For an area just finishing up its busiest snowbird season in years, this had to be subconsciously appealing to the Sunfest audience.
The group can be best described as a jam band with reggae roots and a retro sound ; its Sunfest set-list used mini-jam transitions to flow from one song to the next. Most of the performance revolved around originals such as “Dreams” and “All Hail The Holy Funk”, but the few covers played were used in creative ways. Steppenwolf’s classic “Magic Carpet Ride” melted into the Allman Brother’s “Jessica” then resumed for its conclusion. The Beatles also got their due with a cover of “Hey Jude.”
Bassist and co-founder John Pop proved to be the visual focal point of the performance, with his white cowboy hat and boundless energy. All in all, a great start to a reggae/rock evening.